Overview
Tipsy Together wanted to create an engaging social platform where cocktail lovers could discover recipes, share creations, and connect with other enthusiasts.
Challenge
Building a community-focused platform that balanced social features with recipe functionality while maintaining a fun, approachable brand identity.
Approach
I developed a vibrant, user-friendly interface with intuitive recipe browsing, social sharing features, and community engagement tools that made mixing cocktails fun and social.
Results
The platform launched successfully with strong user engagement, growing to over 5,000 active users within the first three months and 10,000+ recipes shared.
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